Now that Spain is finally emerging from the doldrums associated with the 2008 global financial crisis, the number of foreign businesses looking to outsource their operations within this country is on the rise. Although the annual GDP growth rate between 2000 and 2018 was 0.55 per cent (1), the fact of the matter is that some regions have performed better than others. Costa Blanca is a perfect example and this is due in no small part to the fact that many UK-oriented firms are located here. Still, there is always room for improvement and there are several steps which these businesses can take in the coming year to maximise their growth. Let’s take a closer look.
Thinking Outside of the (Digital) Box
It is a foregone conclusion that the digital community is the wave of the future in regards to retail sales and services. However, some Costa Blanca businesses are still utilising outdated architecture under the assumption that it possesses the ability to adapt to an ever-evolving landscape. This is a potentially costly error, as time and money can both be sacrificed as a result. It is instead necessary to change with the times as opposed to as a result of them. This primarily involves choosing the correct enterprise ecommerce solution. What benefits can such a switch provide and are there any factors which serve to define a robust service?
Catering to Local and International Clients
The term “local e-commerce” is quickly being replaced by a decidedly international flavour. While this might not necessarily apply to a small hardware store located 60 miles outside of Birmingham, it undoubtedly resonates with firms based out of Costa Blanca. A scalable platform is one which is able to remain abreast of the digital curve while still offering a user-friendly architecture. These are two of the core traits which have come to define the systems provided by Shopify Plus.
Unlike other legacy-based systems, Shopify has been developed with the notion that advancement is not necessarily synonymous with complexity. Not only are these services entirely scalable, but they offer an intuitive edge that is not present in other bundles such as Big Commerce or Magento. What does this ultimately signify for the Costa Blanca enterprise?
First and foremost, locally based businesses will be capable of addressing a much wider audience. This is obviously beneficial in terms of ROI (return on investment). Still, the simplicity of such architecture helps to ensure that the overall focus can return to critical competencies such as product development and customer care. When these traits are combined with dynamic options such as cross-channel marketing, more than 100 e-payment gateways, superior levels of customer service, and unlimited sales possibilities, the choice becomes abundantly clear.
2019 is only a handful of weeks away. As opposed to waiting until the next fiscal year, astute Costa Brava enterprises are already migrating towards more agile and user-friendly platforms. This will help to ensure greater degrees of success far beyond the foreseeable future.